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WeChat will also add live steaming functionality for marketers and offer packages that allow users to quickly buy products while watching they broadcast, Du said. Using new search features launched last year, mini apps will also better display page content and improve branded service channels, and users will be able to find new applets more easily based on social relationships, content and their location. WeChat launched its mini app function in January 2017, allowing users to browse mini versions of regular phone apps in WeChat without downloading and installing them, and as of September there were already 3 million of the programs.ĭu wants applets to help firms create 'their own closed business loops' in 2020, he added, saying this will give operators better management over their users. Users of the mini apps makes up about 26 percent of the total on WeChat, which is China's biggest social media app and had 1.15 billion monthly active users as of the end of September.

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Spending in the mini apps was close to triple 2018's total, Du Jiahui, deputy general manager of WeChat's open platform, said at the WeChat Open Class Pro event in Guangzhou today. 9 - Mini applications on Tencent Holdings' WeChat had more than 300 million daily active users last year, who combined to spend CNY800 billion (USD115 billion) in the apps. Check out our other blog articles covering a range of China trends, regulations, and so on, sure to benefit anyone that reads them.Ĭontact us if you would like to get in touch to discuss your China strategy or for any other possible questions related.(Yicai Global) Jan. Make sure you also follow Ashley on LinkedIn for daily insights on China and many more. ✅ Like our weekly digests? Let us know by giving this article 5 stars below. If you like these weekly digests - let us know below by giving this article a 5 star. China’s cyberspace regulator announced that developers launching apps that have the ability to influence public opinion should undergo a security review. ( CNBC) Beijing’s annual gross domestic product exceeded 4 trillion RMB (US$630 billion) for the first time, a YoY increase of 8.5 %. By 2025, the annual business income of the postal industry will exceed 1.8 trillion yuan (about US$28.2 billion). Between 1-3 January 960 million express parcels were delivered in China, increase of 26.5% YoY.

China’s auditing regulator called officials to “keep their eyes open” when conducting audits, after recovering more than 300 billion yuan (US$47.04 billion) in government funds. China’s aviation regular says, the industry will focus on expanding domestic flights and restoring international air travel in 2023-2025. When are Chinese travellers coming back? 2023-25. Tencent is making WeChat compatible with the digital yuan ahead of the Beijing Winter Olympics. During the Spring Festival, JD will give out red envelopes and gifts worth over 1.5 billion yuan (US$236 million). ( Pandaily)Ĥ. And the winner is - JD will be the exclusive interactive partner of the 2022 Spring Festival Gala. How’s WeChat app store doing? WeChat mini program ecosystem attracted more than 450 million daily active users (DAUs) in 2021, up 12.5% from 400 million DAUs in 2020. Alibaba reorganises back-end operations of Taobao and Tmall as well as establishment of 3 new operation centres for both platforms. Taobao and Tmall are merging? Backends are.

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